Gaya APA

Perreault, W, D., McCarthy, E, J. (1984). Basic Marketing : A managerial approach (8th ed). New Jersey: Richard D. Irwin.

Gaya MLA

Perreault, William, D.., McCarthy, E., Jerome. "Basic Marketing : A managerial approach". 8th ed New Jersey: Richard D. Irwin, 1984. Text.