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Ditemukan 1 dari pencarian Anda melalui kata kunci: author=Ian Chaston
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New Marketing Strategies: Envolving flexible processes to fit market circumst…
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Ian Chaston

Both marketers and academics are today realizing the need to adopt more relevant and newer marketing approaches to serve the requirements of organizations seeking to survive in an increasingly recognized that marketing practices need to be based upon both responding appropriately to market circumstance and on exploiting those internal competences which form the basis of an organization's compet…

Edisi
-
ISBN/ISSN
81-7036-883-9
Deskripsi Fisik
vi, 197 hlm. eng.; 24 cm
Judul Seri
-
No. Panggil
658.81 CHA n